Sell Your Gold,
Get Instant Cash.
Best rates. Zero deductions. Walk in with gold, walk out with cash in minutes. Transparent XRF testing, no surprises.
Reference rate shown above. Your exact price is confirmed after live purity testing at our branch, get a free valuation.
Trusted by Lakhs
Across Chennai
Everything Gold,
Under One Roof
Buy Old Gold Jewellery
Necklaces, bangles, rings, chains, earrings, we buy all types at top market prices, regardless of condition.
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Sell Your Gold & Silver
We provide a safe, transparent, and reliable service for selling gold and silver at the best market value.
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Release Your Gold & Silver
Turn your unused gold and silver into instant money with our trusted and transparent buying service.
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Gold Coins & Bars
Bank-issued, temple, and foreign coins, all purchased at best premiums without any deductions.
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Free Valuation
Walk in for a completely free, no-obligation certified valuation from our expert team any time.
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Door Step Gold Buying Service
Our expert team will visit your location, check the purity of your gold, and provide the best market price with instant payment.
Get a Quote →Contact Us Today to Get the Best Value for Your Old Gold
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Our Location
5/55-c, Valluvar Salai,
Ramapuram,
Chennai - 600089
Trusted by Real People
Very transparent! They showed me the XRF reading live and gave me a price better than two other buyers I had visited. Walked out with cash in 10 minutes.
Needed money urgently for a medical emergency. Within 20 minutes of walking in, I had ₹2.4 lakhs in my account. No hassle, just honest service.
Three generations of our family have been selling gold here. The rates are always fair and the staff treat you with real respect. Highly recommended.
How to Sell Your Gold in Chennai
Selling gold with Instant Money Gold takes four simple steps, whether you walk into our Ramapuram branch or request a door-step visit.
What Determines How Much You Get for Your Gold
Three things decide the price you're offered, nothing else. Understanding them helps you know exactly what to expect before you walk in.
Design, brand, age of the piece, or where it was originally bought make no difference to the payout, only verified purity and weight matter. That's why our pricing is the same whether you bring a modern piece or a decades-old family heirloom of equal purity and weight.
Common Questions About Selling Gold
How is my gold's price calculated?
Your price is based on three things only: the karat (purity) of your gold, the verified net weight of pure gold once any stones or embellishments are excluded, and the current day's market rate. We test purity live using XRF technology and show you every step of the calculation.
Is Instant Money Gold safe and trustworthy?
Yes. We have been buying gold in Chennai since 1987, serving over 3 lakh customers from our trusted Ramapuram branch. Every transaction includes live, transparent purity testing in front of you, standard KYC verification, and instant payment, with no hidden charges.
Do you buy broken, old or outdated gold jewellery?
Yes. We buy jewellery of any condition, age or design, broken chains, single earrings, worn-out bangles and outdated pieces are all accepted. Price is based purely on gold purity and weight, not appearance or design.
What documents do I need to sell gold?
A valid government-issued ID such as Aadhaar, PAN, voter ID or passport is required for standard KYC verification. The original purchase bill is helpful but not mandatory, since we independently verify purity through XRF testing.
How is gold purity tested?
We use XRF (X-ray fluorescence) testing, a certified, non-destructive method that measures your gold's exact composition without damaging it. Unlike older acid-testing methods, XRF gives an accurate reading on the spot, and the result is shown to you directly.
How fast do I get paid after selling my gold?
Payment is instant, once you agree to the quoted price, you're paid immediately, either in cash or directly to your bank account, in the same visit. Most walk-ins are completed within 15-20 minutes start to finish.
Do you buy silver, gold coins and bars too?
Yes. Alongside jewellery, we buy silver items, bank-issued and temple gold coins, foreign coins, and gold bars, all tested and priced transparently using the same XRF process.
What if I get a valuation but decide not to sell?
That's completely fine. Our valuation is free and comes with no obligation to sell, you're welcome to walk away and decide later, with no pressure and no charge for the testing.